Innovate to Survive.
Speech by Intimis Director, Kevin Mason, presented at the DMA Innovation Event in Bristol, November 2008-11-07
Innovate to Survive
PDF (1.6 MB).
“You can’t save your way out of a recession. You have to innovate”.
This quote by Craig Barrett, founder of Intel, sets the agenda for this presentation by Intimis Director, Kevin Mason. It contains insight into the market and client drivers that have led to the development of the award winning Intimis Tracker, together with case studies showing how the product has dramatically increased response marketing ROI.
Download the presentation
PDF (1.6 MB).

